Robin Cabral
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Why a feasibility study is important

Have you ever wondered if you should conduct a feasibility study for a Capital Campaign? Oftentimes, I have heard non-profit groups saying, “Let’s just start the campaign!” And, if you are a small nonprofit, I would urge against by-passing…
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Its in the mail!

Direct mail. WE all do it, but, do we do it well? Direct mail is the workhorse of your fundraising program. It allows you to state your case for support, ask for a gift, and build your donor base. But, it does come at a cost. Why should it…
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What is fund development?

Fundraising.  Development.  More often than not, when people hear these terms, their reactions range somewhere on the spectrum from “necessary evil” to “begging” to “selling.”  In other cases, these terms conjure up notions of…
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Do you believe in Twitter?

New to Twitter? Think that this is the place to be for your nonprofit, but, don't know how to get started? Well, I felt that way too. But, I am going to share with you 5 steps that you can take to get your tweets off to the right start. Here…
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A simple newsletter, or is it really?

I was taking a glance at a non-profit newsletter today and a few things struck me about the content. Graphical design, I truly don't care about. Some of the best non-profit engaging newsletters have limited graphical appeal. You can have all…
Capital Campaign Feasibility Study increases revenue
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Why a feasibility study is important

Have you ever wondered if you should conduct a feasibility study for a Capital Campaign? Oftentimes, I have heard non-profit groups saying, “Let’s just start the campaign!” And, if you are a small nonprofit, I would urge against by-passing…
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Are your grants winning ones?

Grant writing is an excellent strategy in the fundraising toolbox. Each year there are billions given out to worthy non-profits either through federal and state governments, corporations and private and family foundations. Here is what you…
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Why a Development Audit?

A development audit is one of the first steps that a new professional to the field or a new non-profit should always undertake. In fact, all organizations should occasionally go through a fund development review to determine the strength of…
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What is your case?

How many well-meaning non-profits skip the process of writing their case for support? My guess would be that many of them do. In doing so, they are by-passing one of the most critical foundational pieces of fund development. The case for…

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quick fundraising ideas for nonprofit organizations

and crowdfund campaign to help you raise more money for your favourite cause. Many organizations when seeking to start their first development office do not which way to turn or where to start first. Far too many organizations often start and end with grant writing. They don’t get beyond this particular strategy. Quick Fundraising Ideas for Nonprofit Organizations. It is year-end campaign planning time. Far too often I see organizations using a blanket approach with their donor base. With a few minor tweaks in their strategy, they can increase their revenues by a third, sometimes even double.