Let's find all the wealthy people in town!

Is this your major gift strategy? Big donor to save the day? You know. You look up every large property owner in town and create a list. Or, how about you excavate other folks annual reports and assume, hey why not. When you live in a small…
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Moves management actions

In need of some "moves management" suggestions for your donors? Try some of these out: Follow up a thank-you call to a donor with a video or photos of your mission in action. Post videos of your mission in action on Facebook, and ask your…
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P.S. look here!

Why the P.S. in a direct mail appeal letter?  Asked the Executive Director... And I say because it works! Direct mail appeal letter writing is not your average writing and there just happens to be a technical science behind it. For one,…
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